Bekele Abshiro PLC Sponsors the Great Ethiopian Run for the second year.

The 23rd Ethiopian Great Run, an international 10-kilometer race, occurred in Addis Ababa on November 19, 2023.  Bekele Abshiro PLC, sponsored the 10-kilometer road race and had the honor to host the winners of the race at the LIFE FITNESS booth. It was a notable event highlighting city solidarity and love. The race drew unprecedented attendance, with 45,000 participants, including residents, ambassadors, ministers, representatives from various international institutions, and athletes.

 

The race is for runners of all levels. It attracts an impressive field of elite runners, but its main purpose has always been to encourage mass participation running among local residents. The event also ranks as one of the world’s best 10km road races for international participants.